Tips For An Effective Online Newsroom

Technology changes quickly, as does how we use it. Even online newsrooms are now managed more effectively and efficiently by both corporate communicator and journalist.

Because of the continuing maturation of online newsrooms, we felt it was time to update the original "Tips For An Effective Online Newsroom" article that was first published in the May 2003 issue of Tactics. Today’s tips encompass essential content, functionality, setup, design, reporting, integration components and journalists' tools that should be present in most company online newsrooms.

News/Press Releases

Photographs

Executive biographies

Audio/video

Events Calendar

Press kits

Crisis communications

Media request form

Contacts

Reporting

Setup

Return on investment

If you have any questions, please email us at steve@tekgroup.com or call (734) 945-7790

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