100% of journalists prefer to receive your company news via email alerts. What are the top 5 functions your online newsroom needs to include in order for it to be a journalist favorite?
Going through the process of finding the right online newsroom solution can be tricky. There are many different offerings, some having only bits and pieces of what your organization truly needs. We have provided you with 10 questions to help your organization find the correct fit.
Research from an online newsroom survey conducted this year, showed that journalists expect organizations to have an up-to-date, multimedia showcase of news content. Here is a Top 10 List.
Social media means different things to different people. Connecting with friends, liking and sharing photos of loved ones and keeping tabs on your local community are what many users on social media sites like Facebook and Twitter are doing.
Today’s PR practitioners have access to more content than ever. Creating an online newsroom to act as a centralized hub for all of your company’s digital assets will ultimately help you organize your corporate content and provide a resource for journalists on a time crunch.
More companies are seeing the impact from self-publishing and self-distribution of their news through the use of a brand journalism strategy. Whether it is retail giants such as Coca-Cola and Sprint or a steadfast pharma company like AbbVie, the idea is the same.
Saving money with an online newsroom is something that companies are doing every single day. Real, measurable ROI can be achieved by reducing wire costs, printing and shipping costs, and labor costs by more effectively using your online newsroom.
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